Read them here:
http://www.facebook.com/promotions_guidelines.php
This new development has left me speechless, as I am at a loss to develop another technique that has the same effect but falls within FB's terms. I've been meaning to write about it for a week now, but I am stuck. Any good ideas out there?These Promotions Guidelines govern the publicizing or administering of any sweepstakes, contest, competition or other similar offering (each, a "promotion") on Facebook by you. For clarity, a "sweepstakes" is a promotion that includes a prize and a winner selected on the basis of chance. A "contest" or "competition" is a promotion that includes a prize and a winner determined on the basis of skill (i.e., through judging based on specific criteria).
You cannot: Condition entry in the promotion upon a user providing content on Facebook, such as making a post on a profile or Page, status comment or photo upload.
You cannot: Administer a promotion that users automatically enter by becoming a fan of your Page.
You cannot: Notify winners through Facebook, such as through Facebook messages, chat, or posts on profiles or Pages.
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